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The Walter Cronkite Award for Excellence in Television Political Journalism encourages and showcases television journalistic excellence in political coverage, particularly innovative, issue-focused coverage that informs viewers about their electoral choices. The award recognizes coverage that helps viewers understand who the candidates are, what the issues are, and how the electoral choices will affect their lives. This includes providing candidates with opportunities to explain their platform and views about governing.
Local Commercial Broadcast Television Station: Entries will be judged in two categories: Large Market (1-50) and Small Market (51+).
Local Commercial Cable Television Station: Entries will be judged in two categories: Large Market (1-50) and Small Market (51+).
Local Public Broadcast or Cable Television Station: Entries will be judged in two categories: Large Market (1-50) and Small Market (51+).
Local Station Individual: Any individual from a local public, commercial, broadcast or cable station is eligible.
Station Group: Entries will demonstrate achievement on stations across an ownership group. Commercial broadcast and cable as well as public station groups are eligible. Entries will be judged in two categories: Large (20% national audience reach or more) and Small (less than 20% national audience reach).
National Network Television Individual Program: Public, commercial, broadcast and cable networks are eligible to submit separate entries for one or more individual daily or weekly series..
- Coverage must have aired in the United States during 2007-2008.
- Each entry must be accompanied by a completed entry form.
- Entry forms, narratives, and log-lists with DVD time codes must be submitted electronically by January 15, 2009 to enter@usc.edu. Include a hard copy along with the DVDs and the entry fee postmarked by January 15, 2009.
- All video must be submitted on DVD only. Two copies must be provided, with labels including station/company name, contact name, category, and length of footage.
- The maximum length for the video is 30 minutes.
- Composites of coverage are permitted, but the log-list on the entry form must indicate when each piece aired. All commercial breaks must be removed. DVD time codes must be included in the log-list. Please do not submit transcripts as log lists.
- Entries containing coverage of local and/or non-presidential races are encouraged.
- Non-English language entries are encouraged. Video must be accompanied by an English transcript, or it may contain English subtitles or dialogue dubbed in English.
- The fee for each entry is $125. Payment must accompany the entry. Checks should be payable to the University of Southern California.
- Multiple entries will be accepted. A station group, station or individual may apply only once to a station group, station or individual category, but multiple individuals from the same station may apply separately to the individual category. A network may submit separate entries for more than one program (e.g., a daily or weekly series) to the network category. Each entry must include a fee, a completed entry form and two copies of the DVD.
- Web content: Any submission has the option of also including a narrative about the applicant's exemplary use of multimedia and interactive technology on a TV news Website, which may include screenshots, links and/or compilations of online content.
- Entry fee
- Hard-copy of completed entry form, narrative, and log-list with DVD time codes that were sbumitted electronically to enter@usc.edu
- Two copies of the DVD
Mail to:
The Walter Cronkite Award
USC Annenberg Norman Lear Center
8383 Wilshire Blvd, Suite 650
Beverly Hills, CA 90211
Entries will not be returned. The USC Annenberg Norman Lear Center reserves the right to use part of the entry or the whole entry for publicity or educational purposes.
USC Annenberg journalism faculty and staff screen the entries and forward their evaluations to a panel of journalism professionals and scholars. That panel makes the final judging decisions. Judges may give more than one award in a category. Judges are not required to give an award in every category.
Read our FAQ or contact us at 213.821.1343 or enter@usc.edu.
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